Entertainment · Squarespace · 2025
ANP Kids
A 'Storyland' world for an award-winning children's book brand.
Preview of anpkids.com — visit the real site ↗
The challenge
Two designers had already tried and failed to capture this children's publishing project. The books teach emotional intelligence through whimsical stories — and the site needed to feel like stepping into that world.
What we did
We created the Storyland concept: the catalog reimagined as explorable islands — Ice Cream, Holiday, Bedtime, Adventure — with hand-drawn borders and tropical color. Author story, characters and shop all live inside the world.
Design system
Project palette
Typography
Aa Bb Cc 123
Manrope
The results
story islands designed for the Storyland world
designer to attempt the site — first to land it
long-term partnership, with expansions planned
Delivered on Squarespace — live at anpkids.com
“He created the Storyland concept entirely on his own. He saw the heart of my project — the magic, the whimsy — and built a design that captured it perfectly.”
Avery — Founder, ANP Kids